Bong Pheak is an innovative internet-based employment service for low-skilled and unskilled factory, construction and hospitality workers. The service, created as part of USAID’s Cambodia Countering Trafficking-in-Persons program, implemented by Winrock, works by combining different technologies like the web, Facebook and automatic phone calls to reach potential workers who may not have the ability to apply for a job in more traditional ways.

Launched in October 2016, Bong Pheak has helped more than 3,000 Cambodians find work. The platform has more than 255,000 followers on Facebook, and employers post between 200 and 800 opportunities a month.

Bong Pheak works with low-skilled and unskilled workers to ensure that those vulnerable to trafficking will earn decent wages at home and won’t be tempted to leave the country.  The ASEAN Information and Communication Technology Awards recognized Bong Pheak as 2017’s most important technology-for-development initiative in ASEAN. Winners were selected by a panel of regional business and innovation specialists.

According to winrock.org